The future has already arrived, and neural networks in it have become part of everyday life. They’ve changed the rules of the game in business. The energy, marketing, and aerospace industries are successfully testing AI technologies. Are you still afraid of them? At breakneck speed, neural networks create applications for work & communication, software for project management, customer service, and more…
“Atlas squared his shoulders”. New business opportunities
The business landscape has gained tremendous promise with the advent of AI. Neural networks have accelerated data processing, increased the effectiveness of promotion, improved content, and offered creatives to develop the best marketing strategies.
75% of executives believe that neural networks are the engine of business progress. Modern technologies have significantly accelerated the growth and development of startups and companies and developed successful promotion for brands. How to stay on the wave of success & not get confused among countless amounts of information? Choosing a few effective AI tools from our TOP 10 is enough.
ChatGPT
ChatGPT is a great tool for users with difficulty writing texts in English and other languages. Its functions include: correcting grammar, rewriting messages, and improving the quality of texts. The chatbot clearly explains complex topics, solves brilliant problems, prepares for an interview, & even writes a perfect resume. It’s presented on the fresh GPT4, launched on 14 March 2023.
Copy.ai
The Copy.ai service comes to the aid of unique textual content in marketing. It helps to say goodbye to brainstorming and writer’s block. For high-quality content, it’s enough to enter keywords or a phrase, & then go for a coffee break. Copy.ai will print everything from a post on a social network to an analytical article or an email newsletter. The generated content is sure to resonate with the audience. The main competitors of the program were Microscopy (for headings, slogans) and Speedwrite (for rewriting and improving sentences).
TARS
To help with advertising promotion, the TARS chatbot builder for websites, and WhatsApp. The AI-based tool simplifies the workflow while attracting more users who are more likely to click on paid campaigns. TARS web chatbots are designed to replace static landing pages, and increase conversions. The program supports almost all languages, shares simple and easy-to-use reports, analytics and even features intent recognition. TARS integrates with marketing applications and the desired CRM. The main competitors are Wit.Al, RASA.
Midjourney
Midjourney creates unique pictures and digital portraits of people of different races, ages, and genders based on accurate text descriptions. Its open beta began on July 12, 2022, with the generation of images on Discord. The gaming industry actively uses the program to create realistic characters in marketing — for cool visuals. When working with AI, it’s necessary to have access to NVIDIA GPUs due to the specific hardware architecture. Photoleapapp, Hotpot.AI, Canva, and DALL· E 2 are its competitors. By the way, we recently wrote an article about Midjourney, which you can read in detail here.
Lumen 5
The Lumen 5 online platform instantly creates cool videos. A lot of templates, different formats for any social networks, effects, and filters — voila, and the content is ready! The program turns any blog post or article into a unique short video. The one that is in the trend of digital marketing today. Analogs of Lumen 5 will be BHuman with personalized videos or Character GPT with interactive characters.
Looka
The development of logos & media kits is also within the power of AI. Looka offers prompt and effective work on creating a company/brand logo. The tool saves time and reduces the costs of the design department. All sketches are individual, based only on user preferences and fresh trends. The Looka service can be used even by amateurs in the design industry. The competitors of the resource were Logomaster.ai, AI Logo, and Logomaker.
MarketMuse
MarketMuse is actively used to optimize websites. It analyzes the content and compares it to competitors. In a few seconds, AI provides valuable information and recommendations for improving an advertising campaign, business, and marketing strategy. The main mission of the program is to increase website traffic and the relevance of content on it.
Gerwin AI
A neural network with automated business solutions distinguishes it from competitors. Its machine-learning algorithms provide efficient and accurate problem-solving. Gerwin AI predicts demand for services and goods, analyzes data sets, and manages risks. As well as analogs of GigaChat, EmailHelper, and Jasper, it increases business efficiency, reduces possible losses, & shares valuable insights about customers with the company.
Superflows
A neural network with automated business solutions distinguishes it from competitors. Its machine-learning algorithms provide efficient and accurate problem-solving. Gerwin AI predicts demand for services and goods, analyzes data sets, and manages risks. As well as analogs of GigaChat, EmailHelper, and Jasper, it increases business efficiency, reduces possible losses, & shares valuable insights about customers with the company.
Albert
Zoomd’s Albert is a great self-optimizing marketing tool. Its tasks include developing and improving an ads campaign with the help of AI. There is no longer a guessing game in the office; Albert freely conducts marketing campaigns according to given strategies. It works with Google, Facebook, Instagram, and Bing and doesn’t require additional software installation. The tool provides valuable recommendations online and improves the launch and promotion of advertising. It’s suitable for marketers who need to simultaneously optimize a campaign across multiple channels. SEMrush and Avolv AI are working in the same direction.
AI as a panacea for marketing ills
Remember that AI tools are only as useful as the strategy and goals behind them. Today, neural networks react quickly in exchange operations, use forecasting to “predict” future sales, provide revenue growth based on prescribed algorithms, and successfully self-learn.
There is no obvious threat in them. This is just a new tool for humanity to help companies grow rapidly. AI takes care of most of the office’s tasks: from routine administration to the development of marketing strategies & financial transactions. Unlike a real employee, a virtual employee never complains about cloudy weather, feels unwell and works without time off.
