What Are Telegram Mini Apps and How to Use Them
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Telegram is no longer just another messaging platform. Today, it’s a fully-fledged ecosystem with numerous tools for both users and businesses. One of its most exciting features is Mini Apps — built-in applications that let you access services, games, and tasks more conveniently than ever.
In this article, we’ll explore what Mini Apps are, how to use them, and what advantages they offer. These universal tools are equally beneficial for businesses and users.
In this article, we’ll explore what Mini Apps are, how to use them, and what advantages they offer. These universal tools are equally beneficial for businesses and users.
KEY TAKEAWAYS
- Mini Apps in Telegram are built-in tools to handle daily tasks such as shopping, managing finances, entertainment, and subscriptions, without requiring installation.
- Mini applications are deeply integrated into the Telegram ecosystem, providing instant access and ease of use without additional strain on devices.
- For businesses, Telegram Mini Apps strengthen customer relationships, enable the creation of unique user experiences, and help monetize services. Users can easily manage their tasks or play games directly within the messenger.
- AdSkill offers ready-made strategies for promoting channels and Mini Apps — from concept development to the implementation of ad campaigns, helping increase audience reach and boost monetization.
WHAT ARE MINI APPS ON TELEGRAM
Telegram Mini Apps (TMAs) are built-in mini applications that work seamlessly within Telegram without requiring downloads or installation. You can develop one using the Telegram Bot API that enables interfaces similar to mobile apps. These apps allow users to interact directly with services such as placing orders, booking services, playing games, or editing images.
The main distinction between Mini Apps and traditional mobile apps lies in their simplicity: there is no need to download them from app stores, and they don’t take up device storage. Moreover, compared to websites, TMAs are deeply integrated into Telegram, providing faster and more convenient access. Information such as contact details is automatically retrieved from Telegram, saving users valuable time.
Cross-platform support
Built-in authentication via Telegram
Integrated payment system
Native push notifications
Device resource efficiency
Automatic updates without user action
No app store moderation needed
No installation required
Key Advantages of Telegram Mini Apps
HOW DO MINI APPS WORK IN TELEGRAM
Mini Apps in Telegram follow a clear and user-friendly sequence, ensuring seamless interaction.
1. Launching Mini Apps. You can activate a Mini App through a Telegram bot, channel, or chat. All you need is a link or button that triggers the app with a command or a simple click.
2. Authorization. If the app requires authentication, the user is redirected to a login window. This could involve Telegram-based authentication or an external service using mechanisms like OAuth 2.0.
3. User Interaction. After launching, the app provides an interface where users can choose actions such as placing orders, filling out forms, or selecting options. Web technologies like HTML, CSS, and JavaScript power these interfaces.
4. Data Processing. The user’s input is sent to a server for processing. The server then responds, enabling the app to continue its operations.
5. Result. Once the tasks are completed, the user sees the final result: order confirmation, calculated totals, error notifications, or next steps.
6. Session End. Users can end their session by closing the app or returning to the main Telegram interface. The app may also offer to save data for future interactions.
7. Closing the App. After the session ends, the Mini App releases resources and redirects the user to the main chat or starting screen.
This intuitive process makes using Mini Apps straightforward, helping users complete tasks effortlessly.
1. Launching Mini Apps. You can activate a Mini App through a Telegram bot, channel, or chat. All you need is a link or button that triggers the app with a command or a simple click.
2. Authorization. If the app requires authentication, the user is redirected to a login window. This could involve Telegram-based authentication or an external service using mechanisms like OAuth 2.0.
3. User Interaction. After launching, the app provides an interface where users can choose actions such as placing orders, filling out forms, or selecting options. Web technologies like HTML, CSS, and JavaScript power these interfaces.
4. Data Processing. The user’s input is sent to a server for processing. The server then responds, enabling the app to continue its operations.
5. Result. Once the tasks are completed, the user sees the final result: order confirmation, calculated totals, error notifications, or next steps.
6. Session End. Users can end their session by closing the app or returning to the main Telegram interface. The app may also offer to save data for future interactions.
7. Closing the App. After the session ends, the Mini App releases resources and redirects the user to the main chat or starting screen.
This intuitive process makes using Mini Apps straightforward, helping users complete tasks effortlessly.
ADVANTAGES OF MINI APPS FOR BUSINESSES
With over 950 million users worldwide, Telegram continues to evolve as a universal business platform, offering innovative tools to enhance customer interactions. Mini Apps have become an integral part of this ecosystem, expanding possibilities for engagement and monetization.
Features such as home screen shortcuts, geolocation, media file support, subscriptions, and fullscreen mode enable businesses to deliver unique user experiences directly within the messenger.
Features such as home screen shortcuts, geolocation, media file support, subscriptions, and fullscreen mode enable businesses to deliver unique user experiences directly within the messenger.
If your business isn’t on Telegram yet, check our guide on «How to Create a Telegram Channel and Why Your Business Needs One.» You’ll learn all the benefits of creating a channel, including reaching a wider audience, boosting customer loyalty, and enabling direct interaction with your clients.
How Mini Apps Simplify E-commerce
If you run an online store or e-commerce platform, Mini Apps provide you with a unique way to interact with your customers. They can browse products, track items, and complete purchases directly in Telegram. This approach simplifies the buying process, eliminates unnecessary steps, and makes brand interaction more intuitive.
With built-in features like geolocation, you can potentially offer region-specific products and services. By exchanging media files, you can showcase items in the most appealing way, increasing the chances of a purchase.
With built-in features like geolocation, you can potentially offer region-specific products and services. By exchanging media files, you can showcase items in the most appealing way, increasing the chances of a purchase.
Opportunities for FinTech
Through payment system integration, users can access key financial services directly in Telegram chats, including balance inquiries, transfers, and transaction notifications. Geolocation further enhances personalization, enabling users to quickly find nearby ATMs or offices, making services even more convenient.
As a result, financial services become more accessible, reliable, and user-friendly, meeting the growing expectations of modern audiences.
As a result, financial services become more accessible, reliable, and user-friendly, meeting the growing expectations of modern audiences.
Games in Telegram Mini Apps
For game developers, Telegram offers a wide range of possibilities to create immersive gaming experiences within the messenger. Features such as vertical and horizontal screen orientation and fullscreen usage enable the design of games across various genres with innovative interfaces and unique mechanics.
TMAs also support device motion tracking, so you can incorporate creative control elements such as gestures or motion-based interactions. This opens the door to creating more engaging and interactive projects, including augmented and virtual reality games.
ADVERTISING AND MONETIZING TELEGRAM MINI APPS
Subscriptions and premium content access pave the way for monetization directly within the messenger. This is particularly beneficial for offering exclusive services or unique content.
You can integrate Telegram’s advertising tools, such as banners and ad cards, into both Mini Apps and bots, creating additional revenue streams. Content creators and developers can earn up to 50% of the revenue generated from ads displayed in their apps and channels.
You can integrate Telegram’s advertising tools, such as banners and ad cards, into both Mini Apps and bots, creating additional revenue streams. Content creators and developers can earn up to 50% of the revenue generated from ads displayed in their apps and channels.
Another major advantage is the ability to promote Mini Apps through popular Telegram bots. This approach increases visibility and helps you reach your target audience faster.
If you’d rather entrust the promotion to professionals, the AdSkill team can help you create and optimize effective ad campaigns, expand your audience reach, and achieve the best results. We offer comprehensive support at every stage — from strategy development to successful implementation.
All these features make Telegram not only a convenient but also a financially attractive platform that inspires developers to create high-quality applications that meet user expectations.
If you’d rather entrust the promotion to professionals, the AdSkill team can help you create and optimize effective ad campaigns, expand your audience reach, and achieve the best results. We offer comprehensive support at every stage — from strategy development to successful implementation.
All these features make Telegram not only a convenient but also a financially attractive platform that inspires developers to create high-quality applications that meet user expectations.
TRENDING MINI APPS IN TELEGRAM
Telegram offers a wide variety of Mini Apps across different domains, from gaming to financial services and content platforms. Here are some popular examples:
Hamster Kombat
A fun game where users play as hamster CEOs managing a crypto exchange. Players make investment decisions, complete quests, and interact with other users in a blend of economic strategy and entertainment.
Catizen
This app lets users care for virtual pets integrated with blockchain technology. It also offers access to additional features like cryptocurrency management, online shopping, and interactive activities, all within Telegram.
MemeFi
A game for meme enthusiasts where users battle meme-themed opponents, earn in-game currency, and level up their characters. Clan participation and mission completion make the gameplay even more engaging.
Tribute
A content creation platform that provides the tools for managing subscriptions and receiving donations. The app simplifies subscriber management by automating reminders and removing unpaid users. Payments are supported in multiple currencies, making it a versatile tool.
MINI APPS: REVOLUTIONIZING TELEGRAM'S ECOSYSTEM
Telegram Mini Apps are a convenient and versatile tool for solving various tasks, from managing finances and shopping to entertainment and subscription services. Without the need for installation and with instant access, they are deeply integrated into the messenger’s ecosystem.
For businesses, they provide an opportunity to strengthen customer relationships, create unique user experiences, and monetize services. For users, they offer a comfortable way to handle daily tasks.
Mini Apps already demonstrate that Telegram is one of the most functional and promising platforms, combining convenience, innovation, and opportunities for business growth and enhanced user experiences.
Let the experts at AdSkill help you unlock the full potential of Telegram channels and Mini Apps. We use proven strategies to drive results, provide agency ad accounts for media platforms, and support you at every step — from concept creation to campaign execution.
For businesses, they provide an opportunity to strengthen customer relationships, create unique user experiences, and monetize services. For users, they offer a comfortable way to handle daily tasks.
Mini Apps already demonstrate that Telegram is one of the most functional and promising platforms, combining convenience, innovation, and opportunities for business growth and enhanced user experiences.
Let the experts at AdSkill help you unlock the full potential of Telegram channels and Mini Apps. We use proven strategies to drive results, provide agency ad accounts for media platforms, and support you at every step — from concept creation to campaign execution.